The following MBA courses were offered in the academic year 2015-2016. Course offerings are subject to change in coming academic years. All MBA courses will be taught in English, with the exception of elective courses of a unique nature in which teaching in Chinese is preferable.

Course
Concentration
Type
China Business
Marketing

Elective

Behavioral Decision Making

Making decisions, from the trivial to the fundamental, is part of the everyday life of every manager and investor. For the last 30 years psychologists — and more recently also economists — have studied how people process information and make decisions.

This research program has provided an insightful understanding of how people’s decisions deviate from “optimal” ones, and the consequences of such biases in financial and personal terms.

This course is devoted to understanding the nature, causes and managerial implications of these limitations. It will help the students discover a series of serious yet often overlooked mistakes that most people would commit in a variety of decision contexts, including investment decisions, hiring decisions, purchase decisions and even marital decisions.

At the same time, this course will also teach them how to correct these mistakes and how to reach optimal solutions. Instead of overwhelming the students with mathematic models or academic theories, this course will use many in-class exercises and questionnaires to convey the concepts.

Entrepreneurship

Elective

Business Field Study – Asia

The course consists of preparatory reading assignments followed by a week-long residential program in Asia, concluding with a written report and oral presentation or other assignments. The goal in taking classroom sessions in Asia is to provide MBA students first-hand exposure to some of the issues related to doing business in dynamic Asian market economies such as trade rules, economics, finance, marketing, management practices, politics, as well as geographic and social issues. Course learning activities include lectures provided by top academic partner schools, seminars and discussions with local government officials, business professionals, and visits to multi-national companies, state enterprises, joint ventures and manufacturing facilities. Students will be offered the opportunity to interact with executives and leaders of industry, financial institutions and government organizations in the region.

The trip is highly structured to provide intellectual and social experiences with other cultures for students learning to lead in a booming Asian market. Trips may embrace a theme or focus on a particular business topic of relevance to the location such as marketing, entrepreneurship, or globalization, to leverage learning throughout the in-country experience.

Students are responsible to make arrangement for visa. Students will need to pay for their own airfare, meals, accommodation and miscellaneous expenses.

Entrepreneurship

Elective

Business Field Study – Europe

This course consists of preparatory reading assignments followed by a week-long residential program in Europe, concluding with a written report and oral presentation or other assignments. The goal in taking classroom sessions in Europe is to provide MBA students first-hand exposure to some of the issues related to doing business in the EU, European business practices, and the influence of culture. This course may also focus on a particular business topic of relevance to the location such as marketing, entrepreneurship, or globalization. Course learning activities include lectures provided by top academic partner schools, seminars and discussions with local business professionals and/or government officials, and site visits to European enterprises.

Students are responsible to make arrangement for visa. Students will need to pay for their own airfare, meals, accommodation and miscellaneous expenses.

Business Field Study – Mainland China

This course consists of preparatory assignments in readings and a written study plan, followed by a week-long residential programme in China, and concluded with a written report and oral presentation. The goal in taking classroom sessions abroad is to expose our MBA students to a wide spectrum of issues related to doing business in China. Trade, economics, finance, market, ventures, management practices, politics, as well as geographic and social issues are highlighted through lectures, seminars, and discussions with local government officials, managers, and academics. Site visits to state enterprises, joint ventures and manufacturing facilities are also included. Since much of the course will be conducted in Putonghua, students are expected to have adequate comprehension of the language/dialect.

Students are responsible to make arrangement for visa. Students will need to pay for their own airfare, meals, accommodation and miscellaneous expenses.

Entrepreneurship
Marketing

Elective

Business Field Study – US

This course consists of preparatory reading assignments followed by a week-long residential program in the US, concluding with a written report and oral presentation or other assignments. The goal in taking classroom sessions in the US is to provide MBA students first-hand exposure to some of the issues related to doing business in US, American business practices, and the influence of culture. This course may also focus on a particular business topic of relevance to the location such as marketing, entrepreneurship, or globalization. Course learning activities include lectures provided by top academic partner schools, seminars and discussions with local business professionals and/or government officials, and site visits to US enterprises.

Students are responsible to make arrangement for visa. Students will need to pay for their own airfare, meals, accommodation and miscellaneous expenses.

Entrepreneurship
Marketing

Elective

Business Negotiation

This course introduces current research and thought on the negotiation process, and provides opportunities for course participants to apply the concepts and skills in simulations of actual negotiations. Strategic lessons are learned from different actual cases. The objective is to enable course participants to appreciate the art and science of negotiation, to understand how to resolve conflicts and derive the most out of bargaining.

Business Practicum

This course provides an opportunity for the full-time MBA students to apply what they have learned in the classroom to solving real-world business problems. A minimum of three and a maximum of five students are required to form a project team, under the supervision of a BA faculty member. A project proposal outlining the work to be undertaken by the project team must be approved by the supervising faculty member and endorsed by the Director of MBA Programs or his/her representative within 10 calendar days from the start of the term. The project must be sponsored by a company in Hong Kong and approved by the Director. The sponsorship includes joint supervision of the project by an appointed senior staff of the company, pledge of assistance and support to ensure the successful completion of the project, and possible remuneration to members of the project team, other than the supervising faculty member, for the work undertaken. Students are expected to spend, on the average, one day a week throughout the duration of the project. The project duration must cover the term time as published by the University calendar, but should not exceed four months in duration. A final report of the project to be submitted to the supervising faculty member and an oral presentation of the results to the management of the sponsor is part of the requirements of the course. The final grades of the students will be determined by the supervising faculty member, in which the evaluation of the project by the sponsoring body should be reflected.

China Business
Finance

Elective

Business Valuation and Analysis

This course introduces a framework for business valuation analysis using corporate disclosure and financial statement data. The framework identifies four key components of valuation: business strategy analysis, accounting analysis, financial analysis, and prospective analysis. Employing a case methodology, applications of this framework in a variety of decision-making contexts including securities analysis, credit analysis, and merger and acquisition decisions are examined.

Marketing

Elective

Buyer Behaviour

Integrated selected topics in buyer behaviour with marketing applications. Topics include: the sociological and psychological aspects of buyer behaviour, product adoption and diffusion, and the process of buyer behaviour, including search, motivation, influence, and interaction, and examination of normative behaviour models.

China in Transition: Growth Model Change and Innovation

China is enjoying remarkable development and the status as the world’s second largest economy. However, China needs new drivers of growth to replace old ones and change in its growth models in almost all its walks of life. A combination of an over-reliance upon fixed asset investment and exports, failing to move up the value chain and the slow development of the service industry present substantial challenges for its sustainable development, labour supply and growth of returns. China aims at addressing these issues through shifting its strategic focus on growth model changes and innovation. This six weeks course explores the evolving business models in major China industries including manufacturing and banking, and brings together the roles played by the government and the markets.

Note: Open to full-time MBA students with Finance or China Business concentration, who have completed FINA5010 or with at least 3 years of work experience in financial area only. Students who have enrolled to this course are required to have a valid entry visa to Mainland China for a 1-day Field Study in Shenzhen.

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