CUHK MBA CSR organising committee interviewed by Education Post

In many Asian countries, corporate social responsibility has come a long way and is now a mainstream business issue. Increasingly,too,it is a contributing factor in valuations and has a recognisable impact on a company’s overall reputation.

However, a group of future business leaders – MBA students at the Chinese University of Hong Kong – believe more can be done.

“Too many companies think CSR means donating money to charity, so there is a misunderstanding about how effective it can be,” says Ben Wong, who is from the United States and worked in international trade and sourcing in Asia before starting his MBA. “Our hope is that the next generation of business managers will have CSR engrained in them.”

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